Saturday, April 08, 2017

ESC 2017 REVIEW - ARMENIA (26): ARTSVIK - FLY WITH ME

Pictured is apricot, the national fruit and symbol of Armenia

Armenia had one of the longest national selections  of the season, Depi Evratesil. It started with auditions in September 2016 and continued in October with judges selections and finished on Christmas Eve when Artsvik was chosen as the artist beating Marta in the final with 71%.  Previous Armenian Eurovision stars were judges/mentors in this The Voice meets X Factor kind of talent show. Then we had to wait til march for the song. Fly with me is written by Lilith Navasaryan, Levon Navasardyan, Avet Barseghyan and David Tserunyan.

Artsvik Harutyunyan (32) was born in Armenia but moved to Moscow iwth her family when she was 5. She studied mathematics and speech therapy before music took over. In 2012 she joined Jazz Parking Project and took part in Golos, the Voice of Russia. Since then she has been performing and last year returned to Armenia with the wish to represent her original homeland at the Eurovision. And here she is.

The song promises a lot, but fails to fly in my opinion. Luckily it's not a Mello reject or bought from abroad I have to give credit for that. This echoes late Ofra Haza's classic hits with its ethnic vibes but Artsvik doesn't have the magic of Ofra's voice. This has the ingredients but the production fails, I think this sounds like a good demo, not the finished project. I know I could like this so much more, but no.... 5/10

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